Character Limits
Character limits for messages containing "Normal" character sets (e.g. English alphabetical characters and numbers):
- One standard SMS is 160 characters
- After 160 characters your message will become multi-part and 153 characters per part
- If you include personalized fields we can not count the exact characters, so the count will be approximate
Character limits for messages containing "UTF-8" character sets (e.g. Chinese, Korean, Japanese, Arabic, Hebrew etc.)
- One SMS is 70 characters
- After 70 characters your message will become multi-part and 67 characters per part
- If you include personalized fields we can not count the exact characters, so the count will be approximate